Suppose you've never seen Dancing with the Stars and Emmit Smith comes into your dance studio looking for work. After you exchange pleasantries, you start asking him the kind of questions you might ask a would-be dance instructor, such as:
You: Can you dance?
Fox: Sure
You: Can you do the fox trot?
Fox: Yes
You: Can you do the mambo?
Fox: I mambo.
You: Waltz?
Fox: I'm alright.
It goes on like this until you're out of questions. At the end of the interview, Fox feels pretty confident; he knows all the dances you need him to know. He smiled at you and you smiled back. He's pretty sure he's got the job. You're pretty sure you won't hire him. Why?
(Now remember you've never seen Dancing With the Stars and Fox didn't bring a resume) Because he didn't tell you how he learned to dance, how much time and effort he put into it, or that he won a contest. He didn't get up and do the cha-cha or demonstrate a proper dance frame. He did nothing other than say "Yes I can do that" without elaborating.
And where does this leave you? Wondering if this massive man can even do the two-step. He's not a likely hire. Why? Because he's failed to tell you WHY he's qualified to do the job.
Before your next interview, take the time to not only make a list of your skills but an elevator pitch that explains why you're the best and how they can't afford NOT to hire you.

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